About whether marketing will remain a human job in a robot economy.
Has this happened?
Yes 80 (69%)Not sure 17 (15%)No 19 (16%)
Votes cast 1–2 October 2026: 100,590 votes from 9,694 people.
Hacker News has set AI a lot of challenges over the years. Which ones has it met?
About whether marketing will remain a human job in a robot economy.
Votes cast 1–2 October 2026: 100,590 votes from 9,694 people.
I fundamentally disagree with this article. Automation hits some places earlier than others, but I think "marketing" isn't as far away as they think. We're starting to develop bots that can make puns, text to speech that sounds human, etc. What happens when bots can pass the Turing Test? When they know everything about the trends you follow, finances you have, products you've bought, shows you watch, places you go, jokes you enjoy? Marketing will start becoming "personalised", and I don't think humans will be behind the controls for long after that.
Humans won't be marketing, they will be marketed. Humans will be a novelty, like a hand-carved chair or a horse-drawn carriage. Probably worse than the human-free product, but worth paying a bit extra for the idea of it.